System and method for managing customer interactions

ABSTRACT

A method for managing customer interactions includes: receiving first proximity information relating to a proximity between an electronic communication device carried by a customer and a first proximity device located in a first location of a physical establishment associated with a customer contact center; creating an interaction object including data corresponding to the first proximity information; receiving, by the processor, second proximity information relating to a proximity between the electronic communication device and a second proximity device located in a second location; modifying the interaction object to include data corresponding to the second proximity information; storing the interaction object in a first data storage device, wherein data of contact center interactions between the customer and resources of the customer contact center is also stored; and retrieving the stored data of the interaction object and the data of contact center interactions for generating an output based on the retrieved data.

CROSS-REFERENCE TO RELATED APPLICATION

This application is related to U.S. Application entitled “System andMethod for Managing Customer Interactions For Contact Center Based onAgent Proximity” filed on even date herewith, the entire content ofwhich is incorporated herein by reference.

FIELD

Aspects of embodiments of the present invention relate to systems andmethods for managing customer interactions.

BACKGROUND

In order to remain competitive in the modem commerce system, manybusinesses remain constantly vigilant of evolving consumer demands, andstrive to provide customers with the high quality products and servicesthat they desire. To that end, many businesses employ contact centersthat include automated systems and representatives of the business toprocess transactions and/or service the needs of their customers. Suchcontact centers may utilize a number of communication channels to engagecustomers, such as telephone, email, live web chat, and the like.

In order to facilitate providing high quality products and services toclients while remaining competitive and profitable, businesses may wishto collect information about customers' interactions with the business.For example, businesses may wish to monitor the quality of serviceprovided by employees, whether customers' complaints are resolved, thetype of interactions between employees and customers, customer profileinformation, customer demand for or satisfaction with certain productsor services, and the like. In the context of a contact center, suchinformation may be relatively easy to collect for subsequent analysis,because an interaction between a customer and the contact center can berecorded, and information about the interaction can be storedelectronically. In the context of a brick-and-mortar business operation,however, such information may be difficult to track or record, which mayreduce the effectiveness of service provided to customers visiting abusiness' physical branch locations.

Additionally, in the context of a contact center, the quality of serviceto a customer communicating with agents in the contact center may dependon many factors such as the agents' skill level, but also the agents'ability to access relevant information about the customer during acommunication session, and agents' ability to quickly and efficientlyengage in communications or interactions with customers. In certaincircumstances, however, qualified agents may not be in close physicalproximity to a work station or particular communication device, oragents may not have access to certain mediums or channels ofcommunication, depending on their activities or physical location duringthe day. Such variability in agents' access to different communicationmechanisms may complicate routing decisions and may reduce the qualityof service perceived by customers.

The above information discussed in this Background section is only forenhancement of understanding of the background of the describedtechnology and therefore it may contain information that does notconstitute prior art that is already known to a person having ordinaryskill in the art.

SUMMARY

Embodiments of the present invention are directed to systems and methodsfor monitoring customer interactions.

According to embodiments of the present invention, in a method formanaging customer interactions, the method includes: receiving, by aprocessor, first proximity information relating to a proximity betweenan electronic communication device carried by a customer and a firstproximity device located in a first location of a physical establishmentassociated with a customer contact center; in response to the receivingof the first proximity information, creating, by the processor, aninteraction object including data corresponding to the first proximityinformation; receiving, by the processor, second proximity informationrelating to a proximity between the electronic communication device anda second proximity device located in a second location of the physicalestablishment; in response to the receiving of the second proximityinformation, modifying, by the processor, the interaction object toinclude data corresponding to the second proximity information; storing,by the processor, the interaction object in a first data storage devicein association with a customer, wherein the first data storage device ora second data storage device further stores data of contact centerinteractions between the customer and resources of the customer contactcenter; and retrieving, by the processor, the stored data of theinteraction object and the data of contact center interactions forgenerating an output based on the retrieved data.

The interaction object may include a user identification correspondingto the electronic device.

The interaction object may include first interaction time datacorresponding to the first proximity information, and second interactiontime data corresponding to the second proximity information.

The first interaction time data and the second interaction time data maybe evaluated for determining satisfaction of an objective associatedwith the physical establishment.

The interaction object may include interaction activity datacorresponding to the first proximity information.

The interaction object may include media type data corresponding to thefirst proximity information.

The interaction object may include a session identificationcorresponding to the first proximity information.

The method may further include: receiving, by the processor, contextinformation associated with the interaction corresponding to the firstproximity information; identifying, by the processor, an agent qualifiedto handle the interaction based on the context information associatedwith the interaction; and transmitting, by the processor, a message forrouting the interaction to the agent.

The method may further include transmitting, by the processor, anotification corresponding to the interaction to an agent deviceassociated with the agent.

The context information may include a topic of the interaction.

The context associated with the interaction may include a previousinteraction related to the interaction.

The output may be display of the retrieved data on a display device ofan agent of the customer contact center.

The method may further include: initiating, by the processor, a requestfor communication between a first resource at the physical establishmentand a second resource associated with the customer contact center;forwarding, by the processor, the interaction object in association withthe request; and establishing, by the processor, the communicationbetween the first resource and the second resource.

According to embodiments of the present invention, a system for managingcustomer interactions includes: a processor; and a memory incommunication with the processor, the memory storing instructions that,when executed by the processor, cause the processor to: receive firstproximity information relating to a proximity between an electroniccommunication device carried by a customer and a first proximity devicelocated in a first location of a physical establishment associated witha customer contact center; in response to the receipt of the firstproximity information, create an interaction object including datacorresponding to the first proximity information; receive secondproximity information relating to a proximity between the electroniccommunication device and a second proximity device located in a secondlocation of the physical establishment; in response to the receipt ofthe second proximity information, modify the interaction object toinclude data corresponding to the second proximity information; storingthe interaction object in a first data storage device in associationwith a customer, wherein the first data storage device or a second datastorage device further stores data of contact center interactionsbetween the customer and resources of the customer contact center; andretrieving, by the processor, the stored data of the interaction objectand the data of contact center interactions for generating an outputbased on the retrieved data.

The interaction object may include a user identification correspondingto the electronic device.

The interaction object may include first interaction time datacorresponding to the first proximity information, and second interactiontime data corresponding to the second proximity information.

The first interaction time data and the second interaction time data maybe evaluated for determining satisfaction of an objective associatedwith the physical establishment.

The interaction object may include interaction activity datacorresponding to the first proximity information.

The interaction object may include media type data corresponding to thefirst proximity information.

The interaction object may include a session identificationcorresponding to the first proximity information.

BRIEF DESCRIPTION OF THE DRAWINGS

A more complete appreciation of the present invention, and many of theattendant features and aspects thereof, will become more readilyapparent as the invention becomes better understood by reference to thefollowing detailed description when considered in conjunction with theaccompanying drawings in which like reference symbols indicate likecomponents, wherein:

FIG. 1 is a block diagram of a plurality of electronic devices inelectronic communication over a network as part of a customerinteraction system according to some embodiments of the presentinvention;

FIG: 2 is a more detailed block diagram of an electronic deviceoperating as part of the customer interaction system of FIG. 1 accordingto embodiments of the present invention;

FIG. 3 is a more detailed block diagram of the customer interactionsystem of FIG. 1 according to some embodiments of the present invention;

FIG. 4A is a floor map of a physical retail or branch location depictingan example path of a customer navigating the location according to someembodiments of the present invention;

FIG. 4B is a conceptual layout diagram of an interaction objectaccording to some embodiments of the present invention;

FIG. 5 is a flow diagram of a process executed by the customerinteraction system in creating an interaction object in response toproximity information according to some embodiments of the presentinvention;

FIG. 6A is a floor map of a contact center environment according to someembodiments of the present invention;

FIG. 6B illustrate an example process of managing customer interactionsin the context of a contact center as part of the customer interactionmanagement system according to some embodiments of the presentinvention;

FIG. 7 is a flow diagram of a process executed by the customerinteraction system in routing interactions according to agent proximityinformation according to embodiments of the present invention;

FIG. 8 is a flow diagram of a process executed by the customerinteraction system in managing customer interactions according toembodiments of the present invention;

FIG. 9A is a block diagram of a computing device according to anembodiment of the present invention;

FIG. 9B is a block diagram of a computing device according to anembodiment of the present invention;

FIG. 9C is a block diagram of a computing device according to anembodiment of the present invention;

FIG. 9D is a block diagram of a computing device according to anembodiment of the present invention; and

FIG. 9E is a block diagram of a network environment including severalcomputing devices according to an embodiment of the present invention.

DETAILED DESCRIPTION

The present invention is described in one or more embodiments in thefollowing description with reference to the figures, in which likenumerals represent the same or similar elements. While the invention isdescribed in terms of the best mode for achieving the invention'sobjectives, it will be appreciated by those skilled in the art that itis intended to cover alternatives, modifications, and equivalents as maybe included within the spirit and scope of the invention as defined bythe appended claims and their equivalents as supported by the followingdisclosure and drawings.

In general terms, embodiments of the present invention are directed tosystems and methods for monitoring customer interactions.

Contact centers provide businesses with a valuable tool to manageinteractions with customers. As part of the modem contact centerenvironment, a large amount of information is collected for subsequentanalysis and use by businesses operating the contact center. Forexample, an interaction between customers and agents of a contact centermay be recorded along with information about the nature of theinteraction, what was accomplished or discussed during the interaction,and the like. Contact centers may utilize such information for manydifferent valuable purposes to support their business objectives. Forexample, information gathered during the course of an interaction may beutilized to train contact center agents to provide better customersupport, make staffing decisions, adjust routing rules or protocols,initiate follow-up interactions with customers, learn information aboutconsumer needs and desires, and the like.

At traditional brick-and-mortar business locations (e.g., physicalestablishments) such as branch locations of retail or service providers,such information is less convenient to collect. For example, it wouldnot be uncommon for a customer to enter a retail location, spend severalminutes browsing various products for sale, ask an employee questionsabout the products, complain about a previous transaction, purchase aproduct, and then leave the store without any actionable record of amajority of the activities engaged in by the customer. Such occurrencesare often a lost opportunity to businesses, for example, to providebetter customer support, learn about customer interests, resolvecustomer complaints, and the like. Embodiments of the present inventiontherefore, operate to provide a mechanism to collect information aboutinteractions with customers at physical business locations in a way thatmirrors the data collection capabilities of contact centers, bymonitoring the physical proximity or location of customers during theinteraction and recording interaction data.

Additionally, in the contact center environment, the physical location,environment, and activities of agents may influence their ability toeffectively or efficiently engage in communications with customers. Forexample, agents who are working at an agent workstation may have fullaccess to customer information stored in memory, including previousinteraction history, previous purchase history, customer profileinformation, and the like. On the other hand, agents who are away from awork station may have reduced access to such customer information, whichmay result in reduced proficiency in handling interactions that requireknowledge of customer information, but such agents may have a high levelof technical knowledge or may be in close physical proximity to otherhighly-skilled agents and also have ongoing access to alternativecommunication channels such as mobile communication devices. Therefore,agents who are away from their workstation may remain well-suited tohandle certain types of customer interactions depending on the nature ofthe customer interactions and the circumstances of the agents.Accordingly, embodiments of the present invention further operate to useproximity information of agents to adjust the proficiency level ofagents in a contact center environment depending on the agents'circumstances (e.g., location/activities/environment), and theircorresponding ability to engage in certain types of interactions, inorder to inform routing decisions for customer interactions (e.g.,whether to route to a different device or a different agent).

FIG. 1 is a block diagram of a plurality of electronic devices inelectronic communication over a network as part of a customerinteraction system 100, according to some embodiments of the presentinvention. The customer interaction system 100 includes a business 102operating a proximity server 104, one or more electronic devices 106operated by one or more users (e.g., customers) 108, and one or moreelectronic devices 110 operated by one or more users (e.g., employees oragents) 112. For convenience of description with respect to FIG. 1, theelectronic devices 106 and 110 and the users 108 and 112 are referencedin the singular form, but the number of electronic devices 106 and 110and users 108 and 112 may vary according to the design of the customerinteraction system 100 and may include a plurality of electronic devices106 and 110 and users 108 and 112.

The business 102 may be, for example, a retailer or service provideroffering products and/or services to consumers as part of the commercesystem. The user 108 may be a customer or consumer engaging in orattempting to engage in commercial transactions (e.g., by purchasingproducts and/or services) with the business 102 either at a physicalcommercial or retail (e.g., brick-and-mortar) location or physicalestablishment of the business 102, or electronically (e.g., by way of acontact center, online retail interface, virtual reality retailinterface, etc.).

The user 112 may include, for example, an employee of the business 102employed as an agent at a physical brick-and-mortar retail or servicelocation. Alternatively, the user 112 may be, for example, a contactcenter agent or knowledge worker operating in a contact centerenvironment.

The proximity server 104 is connected to (i.e., in electroniccommunication with) the plurality of electronic devices 106 and 110 overa data communications network 114 such as, for example, a local areanetwork or a wide area network (e.g., a public Internet). The proximityserver 104 includes one or more software modules (e.g., module 116,described in more detail below) for receiving and managing proximitydata between the electronic devices 106 and 110 and one or moreproximity devices 118. The proximity devices 118 may be any suitableproximity device capable of transmitting or emitting a wireless datasignal for detecting or calculating proximity information of nearbyelectronic devices. For example, the proximity devices 118 may includeone or more nodes of an indoor positioning system. For example, theproximity devices 118 may include any suitable electronic devicesconfigured to act as electronic beacons, for example, using the iSeaconedata profile (or any other suitable electronic beacon protocol), to emitdata signals for detection by other electronic devices for the purposesof detecting proximity or distance relative to the proximity devices.

According to some embodiments, the proximity devices 118 may emit a datapacket or signal at regular or periodic intervals (e.g., ranging fromevery 20 milliseconds to 10 seconds, or any other suitable frequencyaccording to the design of the customer interaction system 100). Thedata signal or packet may include, for example, a unique identifiervalue that is unique to each proximity device 118 for distinguishingbetween different proximity devices 118. The data signal or packet mayalso include a location identification value (e.g., representing thelocation of the proximity device 118), for example, major and minornumbers indicating groups of proximity devices 118 in a general area andthe individual proximity device 118 within the corresponding group. Thedata signal or packet may additionally include distance calculating datafor calculating a distance between electronic devices receiving the datasignal or packet and the proximity device 118. For example, the distancecalculating data may include transmission power data, which may includea predetermined value indicating the strength of the data signal orpacket at a predetermined distance (e.g., 1 meter) from the proximitydevice 118 emitting the data signal or packet. Then, for example, basedon the signal strength and the transmission power data, the distance orrelative proximity between an electronic device receiving the datasignal or packet and the proximity device 118 may be calculatedaccording to any suitable method known to a person having ordinary skillin the art. According to some embodiments, the distance calculation maybe performed by the electronic device receiving the data signal orpacket from the proximity device 118 and then transmitted to theproximity server 104, for example, through the network 114, or by way ofone or more of the proximity devices 118 connected to the proximityserver 104 through the network 114.

The proximity server 104 is also connected to or includes a mass storagedevice or database 120 such as, for example, a disk drive, drive array,flash memory, magnetic tape, or other suitable mass storage device forstoring information used by the proximity server 104. For example, themass storage device 120 may store personal profile information about theusers 108 and 112 operating the electronic devices 106 and 110, such ascontact information, unique identification information, demographicinformation, previous interaction information, product or servicetransaction information, and other contextual information regarding theusers 108 and 112 or the electronic devices 106 and 110 that may berelevant to facilitating transactions between the users 108 and 112 andthe business 102.

The proximity server 104 further includes a processor or centralprocessing unit (CPU) 122, which executes program instructions andinteracts with other system components to perform various methods andoperations according to embodiments of the present invention.Additionally, the CPU 122 may include (or be in electronic communicationwith), for example, a graphics processing unit (GPU) for processingsignals and data to display images on a display.

The proximity server server 104 further includes a memory 124, whichoperates as an addressable memory unit for storing software instructionsto be executed by the CPU 122. The memory 124 is implemented using anysuitable memory device, such as a random access memory (RAM), and mayadditionally operate as a computer-readable storage medium havingnon-transitory computer readable instructions stored therein that whenexecuted by a processor cause the processor to receive proximityinformation over the data communications network 114 to facilitate, forexample, routing an interaction to an appropriate agent.

According to one embodiment of the present invention, the electronicdevices 106 and 110 may connect to the data communications network 114using a telephone connection, satellite connection, cable connection,radio frequency communication, or any suitable wired or wireless datacommunication mechanism. To this end, the electronic devices 106 and 110may take the form of, for example, a personal computer (PC), hand-heldpersonal computer (HPC), personal digital assistant (PDA), tablet ortouch screen computer system, telephone, cellular telephone, smartphone,wearable communication device (e.g., having an optical head-mounteddisplay), speech-enabled or smart television or display system, or anyother suitable electronic communication device.

The proximity device 118 may be an indoor position system capable ofemitting or transmitting a signal to the electronic devices 106 and 110to enable proximity information to be generated. For example, theproximity device 118 may use a low energy proximity sensing technologyto transmit a data signal (e.g., a universally unique identifier) to theelectronic devices 106 and 110. The electronic devices 106 and 110 mayeach include an application module 126 and 128, respectively, that isconfigured to calculate a distance or proximity between thecorresponding electronic device and the proximity, device 118 based onthe data signal received from the proximity device 118. For example, theapplication modules 126 and 128 may operate as part of a system orsoftware application running on the electronic devices 106 and 110. Insome embodiments, the application modules 126 and 128 may be embedded orincorporated into a software application associated with the business102, which allows the users 108 and 112 to facilitate commercialtransactions with the business 102. For example, business 102 may be aretailer or service provider offering a software application forinstallation on customers' local systems offering a portal or interfacefor purchasing or browsing products or services offered by the business102, maintaining personal profile information, and the like, and themodule 126 may be incorporated into the software application. In anotherembodiment, the modules 126 and 128 may operate as standalone softwareapplications running on the electronic devices 106 and 110 to receivedata from the proximity device 118 for generation of proximityinformation. In another embodiment, the data signal received by theproximity device 118 may be transmitted by the operating systemoperating on the application modules 126 and 128 to the proximity server104 without involvement of a separate application (e.g., the modules 126and 128) running on the electronic device.

FIG. 2 is a more detailed block diagram of an example electronic device106 operating as part of the customer interaction system 100, accordingto embodiments of the present invention. The electronic device 110 mayhave the same or similar components as the electronic device 106. Theelectronic device 106 includes a communication port 200, which is inelectronic communication with the network 114 for sending and receivingdata signals to other electronic devices 106 and the server 104. Thecommunication port 200 represents one or more electronic communicationdata ports capable of sharing input and output data with externaldevices. Communication port 200 can be configured to receive data cableswith a wired interface such as high-speed Ethernet, Universal Serial Bus(USB), High-Definition Multimedia Interface (HDMI), or other similaranalog or digital data interface. Alternatively, communication port 200may be configured to receive and transmit input and output (I/O) datawirelessly, for example, using available electromagnetic spectrum.

The communication port 200 is in electronic communication with aprocessor 202 of the electronic device 106 for processing data receivedby the communication port 200 and for transmitting data processed by theprocessor 202 to appropriate devices connected to the network 114.

The electronic device 106 further includes several other components thatare controlled by the processor 202. For example, mass storage device orhard disk 204 is electrically connected to the processor 202 for storingdata files on non-volatile memory for future access by the processor202. The mass storage device 204 can be any suitable mass storage devicesuch as a hard disk drive (HDD), flash memory, secure digital (SD)memory card, magnetic tape, compact disk, or digital video disk.

The electronic device 106 further includes electronic memory 206 foraddressable memory or RAM data storage. Collectively, the processor 202,mass storage device 204, and electronic memory 206 may operate tofacilitate commercial transactions in conjunction with the proximityserver 104, such that the electronic memory 206 operates as acomputer-readable storage medium having non-transitory computer readableinstructions stored therein that when executed by the processor 202cause the processor 202 to control managing customer interactions.

A display 208 is positioned externally on the electronic device 106 tofacilitate user interaction with the electronic device 106. The display208 may be a light-emitting diode (LED) display, liquid crystal display(LCD), organic LED display, or other suitable display capable ofgraphically displaying information and images to users. In oneembodiment the display is a touch screen display capable of sensingtouch input from users.

In one embodiment, the electronic device 106 further includes amicrophone 210 and a speaker 212 for receipt and playback of audiosignals. One or more buttons 214 (or other input devices such as, forexample, keyboard, mouse, joystick, etc.) enable additional userinteraction with the electronic device 106. The electronic device 106further includes a power source 216, which may include a battery or maybe configured to receive an alternating or direct current electricalpower input for operation of the electronic device 106. The electronicdevice 106 may further include a global position system (GPS) sensor 218for transmitting electronic signals to and receiving electronic signalsfrom orbiting satellites to calculate the geographical location of theelectronic device 106. The electronic device 106 may additionallyinclude one or more location or proximity sensors or transceivers 220configured to receive and transmit proximity data to other electronicdevices (e.g., using a low energy proximity sensing protocol such as aniBeacon® profile data signal transmission, near field communication,Bluetooth®, low energy radio communication, or any other suitablewireless data communication protocol).

As will be discussed in more detail below, users may interact with theelectronic device 106 to input information about an interaction orcommunication occurring between a retail or service provider and aconsumer.

Embodiments of the present invention operate to facilitate theinteractions between the user 108, the user 112, and the business 102 byenabling proximity information with respect to electronic devices andproximity devices to be collected, stored in memory, analyzed.

Accordingly, the business 102 is enabled to provide more efficient orappropriate routing decisions for interactions between customers andagents or employees, and also to track in-person location and proximityinformation of customers and agents or employees to provide better ormore effective customer service, as will be explained in more detailbelow.

FIG. 3 shows further detail of the customer interaction system 100according to some embodiments of the present invention. In someembodiments, the business 102 may additionally support or include acontact center system 300 providing contact center services infurtherance of its business objectives. The contact center may be anin-house facility to a business or corporation for serving theenterprise in performing the functions of sales and service relative tothe products and services available through the enterprise. In anotheraspect, the contact center may be a third-party service provider. Thecontact center may be deployed in equipment dedicated to the enterpriseor third-party service provider, and/or deployed in a remote computingenvironment such as, for example, a private or public cloud environmentwith infrastructure for supporting multiple contact centers for multipleenterprises. The various components of the contact center may also bedistributed across various geographic locations and computingenvironments and not necessarily contained in a single location,computing environment, or even computing device.

According to one example embodiment, the contact center includesresources (e.g. personnel, computers, and telecommunication equipment)to enable delivery of services via telephone or other communicationmechanisms. Such services may vary depending on the type of contactcenter, and may range from customer service to help desk, emergencyresponse, telemarketing, order taking, and the like.

Customers, potential customers, or other end users (collectivelyreferred to as customers, e.g., consumer 108) desiring to receiveservices from the contact center system 300 or the business 102 mayinitiate an inbound communication to the contact center system 300 viatheir end user devices 106 a-106 c (collectively referenced aselectronic device 106). As discussed above, each of the electronicdevices 106 may be any suitable communication device known in the art,such as, for example, a telephone, wireless phone, smart phone, personalcomputer, electronic tablet, wearable communication device (e.g., havingan optical head-mounted display), and/or the like. Users operating theelectronic devices 106 may initiate, manage, and respond to telephonecalls, emails, chats, text messaging, web-browsing sessions, and othermulti-media transactions.

Inbound and outbound communications from and to the electronic devices106 may traverse the telephone, cellular, and/or data communicationnetwork 114 depending on the type of device that is being used. Forexample, the communications network 114 may include a private or publicswitched telephone network (PSTN), local area network (LAN), privatewide area network (WAN), and/or public wide area network such as, forexample, the Internet. The communications network 114 may also include awireless carrier network including a code division multiple access(CDMA) network, global system for mobile communications (GSM) network,and/or any 3G or 4G network conventional in the art.

According to one example embodiment, the contact center system 300includes a switch/media gateway 312 coupled to the communicationsnetwork 114 for receiving and transmitting communications between endusers and the contact center system 300. The switch/media gateway 312may include a telephony switch or communication switch configured tofunction as a central switch for agent level routing within the center.In this regard, the switch 312 may include an automatic calldistributor, a private branch exchange (PBX), an IP-based softwareswitch, and/or any other switch configured to receive Internet-sourcedcalls and/or telephone network-sourced calls. According to one exampleembodiment of the invention, the switch is coupled to a communicationserver 318 which may, for example, serve as an adapter or interfacebetween the switch and the remainder of the routing, monitoring, andother communication-handling components of the contact center.

The contact center may also include a multimedia/social media server forengaging in media interactions other than voice interactions with theend user devices 106 and/or web servers 332. The media interactions maybe related, for example, to email, vmail (voice mail through email),chat, video, text-messaging, web, social media, co-browsing, and thelike. The web servers 332 may include, for example, social interactionsite hosts for a variety of known social interaction sites to which anend user may subscribe, such as, for example, Facebook, Twitter, and thelike. The web servers may also provide web pages for the enterprise thatis being supported by the contact center. End users may browse the webpages and get information about the enterprise's products and services.The web pages may also provide a mechanism for contacting the contactcenter, via, for example, web chat, voice call, email, web real timecommunication (WebRTC), or the like.

According to one example embodiment of the invention, the switch 312 iscoupled to an interactive media response (IMR) server 334, which mayalso be referred to as a self-help system, virtual assistant, or thelike. The IMR server 334 may be similar to an interactive voice response(IVR) server, except that the IMR server 334 is not restricted to voice,but may cover a variety of media channels including voice. Taking voiceas an example, however, the IMR server may be configured with an IMRscript for querying customers on their needs. For example, a contactcenter for a bank may tell customers, via the IMR script, to “press 1”if they wish to get an account balance. If this is the case, throughcontinued interaction with the IMR server 334, customers may completeservice without needing to speak with an agent. The IMR server 334 mayalso ask an open ended question such as, for example, “How can I helpyou?” and the customer may speak or otherwise enter a reason forcontacting the contact center. The customer's response may then be usedby the routing server 320 to route the call or communication to anappropriate contact center system 300 resource.

According to some embodiments of the present invention, the IMR server334 may also receive proximity information, for example, from anelectronic device 106 or 110 or from a proximity device 118. In responseto the customer interaction system 100 (e.g., the IMR server 334)detecting that a user 108 is located in a certain area, the IMR server334 may initiate or facilitate communications with the electronic device106 operated by the user 108 and provide access to information aboutsuch communications to the customer interaction system 100 as a whole.For example, the user 108 may enter a retail location (or physicalestablishment) and the IMR server 334 may receive proximity informationindicating that the electronic device 106 operated by the user 108 isclose to a proximity device 118 located at or near the entrance of theretail location. Accordingly, the IMR server 334 may transmit acommunication to the electronic device 106 asking the user 108 toprovide information (e.g., via a graphical user interface displayed bythe module 126, via a web-based interface displayed on a web browseroperating on the electronic device 106, via SMS text messaging, etc.)regarding the purpose or context of the visit to the retail location.The IMR server 334 may additionally transmit a message to the electronicdevice 106 instructing the user 108 to proceed to a waiting area, andadvising the user 108 of estimated wait times. Additionally, if the user108 initiates communication with the IMR server 334 while the user 108is in proximity to a proximity device 118, for example, by initiating avoice or text-based communication with an agent, the IMR server 334 mayprovide information about such communications to subsequent agentshelping the user 108 in person.

If the communication is to be routed to an agent, the communication maybe forwarded to the communication server 318 which interacts with arouting server 320 for finding an appropriate agent for processing thecommunication. The communication server 318 may be configured to processPSTN calls, VoIP calls; and the like, or other text or non-audio basedcommunications (e.g., chat sessions). For example, the communicationserver 318 may include a session initiation protocol (SIP) server forprocessing SIP calls. According to some example embodiments, thecommunication server 318 may, for example, extract data about thecustomer interaction such as the customer's telephone number, oftenknown as the automatic number identification (ANI) number, or thecustomer's internet protocol (IP) address, or email address.

In some embodiments, the routing server 320 may query a customerdatabase, which stores information about existing clients, such ascontact information, service level agreement (SLA) requirements, natureof previous customer contacts and actions taken by contact center toresolve any customer issues, and the like. The database may be managedby any database management system conventional in the art, such asOracle, IBM DB2, Microsoft SQL server, Microsoft Access, PostgreSQL,MySQL, FoxPro, and SQLite, and may be stored in a mass storage device120. The routing server 320 may query the customer information from thecustomer database via an ANI or any other information collected by theIMR 334 and forwarded to the routing server by the communication server318.

Once an appropriate agent is available to handle a communication, aconnection is made between the customer and the agent device 338 a-338 c(collectively referenced as 338) of the identified agent. Collectedinformation about the customer and/or the customer's historicalinformation may also be provided to the agent device for aiding theagent in better servicing the communication. In this regard, each agentdevice 338 may include a telephone adapted for regular telephone calls,VoIP calls, and the like. The agent device 338 may also include acomputer for communicating with one or more servers of the contactcenter and performing data processing associated with contact centeroperations, and for interfacing with customers via voice and othermultimedia communication mechanisms.

The selection of an appropriate agent for routing an inboundcommunication may be based, for example, on a routing strategy employedby the routing server 320, and further based on information about agentavailability, skills, and other routing parameters provided, forexample, by a statistics server 322.

The contact center system 300 may also include a reporting server 328configured to generate reports from data aggregated by the statisticsserver 322. Such reports may include near real-time reports orhistorical reports concerning the state of resources, such as, forexample, average waiting time, abandonment rate, agent occupancy, andthe like. The reports may be generated automatically or in response tospecific requests from a requestor (e.g. agent/administrator, contactcenter application, and/or the like).

According to one exemplary embodiment of the invention, the routingserver 320 is enhanced with functionality for managingback-office/offline activities that are assigned to the agents. Suchactivities may include, for example, responding to emails, responding toletters, attending training seminars, or any other activity that doesnot entail real time communication with a customer. Once assigned to anagent, an activity an activity may be pushed to the agent, or may appearin the agent's workbin 326 a-326 c (collectively referenced as 326) as atask to be completed by the agent. The agent's workbin may beimplemented via any data structure conventional in the art, such as, forexample, a linked list, array, and/or the like. The workbin may bemaintained, for example, in buffer memory of each agent device 338.

According to one exemplary embodiment of the invention, the mass storagedevice(s) 120 may store one or more databases relating to agent data(e.g. agent profiles, schedules, etc.), customer data (e.g. customerprofiles), interaction data (e.g. details of each interaction with acustomer, including reason for the interaction, disposition data, timeon hold, handle time, etc.), and the like. According to one embodiment,some of the data (e.g. customer profile data) may be provided by a thirdparty database such as, for example, a third party customer relationsmanagement (CRM) database. The mass storage device may take form of ahard disk or disk array as is conventional in the art.

According to one example embodiment, the contact center system furtherincludes a mobile server system 340 for interacting with modules 126 and128 installed in the electronic devices 106 and 110. The mobile serversystem 340 may also be configured to process interactions from a webbrowser invoked by a users' device. According to one embodiment, themobile server system 340 is configured to interact with the modules 126and 128 and contact center resources via the REST (representationalstate transfer) protocol as is conventional in the art.

According to one embodiment, the customer interaction system 100 alsoincludes a proximity server system 104. The proximity server system 104may operate to receive information from the electronic devices 106 (orthe electronic devices 110 in FIG. 1) relating to the proximity of theelectronic devices with respect to the proximity device 118. Forexample, as discussed above, the electronic devices 106 may receive adata signal (e.g., a universally unique identifier signal) from theproximity device 118, and in turn the module 126 operating on theelectronic device 106 may calculate a distance between the electronicdevice 106 and the proximity device 118 based on the received signalfrom the proximity device 118. In another embodiment, the proximitydevice 118 may calculate the distance between the electronic device andthe proximity device 118 and transmit the calculated distance to theproximity server 104. In still another embodiment, the calculation ofthe distance may be performed by an electronic device other than theelectronic device operated by the user and the proximity device 118. Forexample, another electronic device such as the proximity server 104 mayreceive information about the signal transmitted between the proximitydevice 118 and the electronic device operated by the user and proceedwith calculating the proximity or distance information.

As will be discussed in more detail below, in response to the electronicdevice 106 being within a close proximity to one or more proximitydevices 118, the proximity server 104 may operate in conjunction withthe routing server 320 to route an interaction to an agent depending onrouting rules. Additionally, the proximity server 104 may operate tofacilitate tracking the movement and interactions between customers andagents employees of the business 102 based on the proximity informationreceived from electronic devices 106 (or the electronic devices 110).

According to one embodiment, the customer interaction system 100 alsoincludes an analytics server or dynamic proficiency adjustment server350, which in turn includes a proficiency metric module 352. Theproficiency metric module 352 may be implemented via computerinstructions that are stored in memory and executed by a processor forproviding particular functionality. For example, the dynamic proficiencyadjustment server 350 may contain instructions for computing, for eachof various agents, one or more proficiency metrics associated with oneor more different interaction topics and agent status. Each calculatedproficiency metric may be stored in the mass storage device 120 inassociation with, for example, the particular agent. The storedproficiency metrics may be used by the routing server 320 to select anappropriate agent to handle an interaction for which an interactionreason may be deduced. In this regard, instead of relying on generalskill parameters that may be hard-coded into a routing strategy, morespecific agent proficiency metrics that are not part of the hard-codedrouting strategy may be considered along with the agent's track historyin regards to such agent proficiency, in estimating the agent'sperformance to handle an interaction with a specific interaction context(e.g., the reason for the interaction, the topic of the interaction, thecustomer profile, etc.), and routing the call or interaction to theagent with a suitable (e.g., threshold level or highest level amongavailable agents) proficiency to handle the interaction.

For example, as will be discussed in more detail below, different callsor interactions may relate to different topics such as customers wishingto purchase products, lodge a complaint about a product or service,receive technical support, follow-up to previous interactions, or thelike. Different agents or employees may possess different levels ofskill or training for handling such interactions depending on the topic.For example, some agents or employees may have specialized technicalskills generally suited to providing technical support to customers,while other agents or employees may be more or less knowledgeable aboutthe characteristics of specific products or services a consumer wishesto purchase or complain about. Additionally, certain agents or employeesmay have interacted with a specific customer before, and may thereforebe generally suited to engage in follow-up interactions with thespecific customer.

Additionally, agent availability to have interactions routed to them mayvary based on whether the agent is occupied with other interactions, aswell as work flow assignments. For example, certain agents might havethe full set of required skills for all defined service types. However,at a particular point in time, each agent may be assigned only to aparticular subset of activities defined in an agent's schedule.

Additionally, in the context of a contact center, agents' proficiencyfor handling a particular interaction may vary depending on the agents'circumstances throughout the day, where proficiency is defined as anagent's ability to engage in a particular interaction based on theirlocation, access to information and tools, and their physicalenvironment or circumstances. An agent's proficiency level may varythroughout the day based on their changing circumstances, whereas theirskill level may not change. For example, when an agent is seated at adesktop workstation, the agent may have access to all of the informationthat has been previously collected about a customer such as contactinformation, purchase history, demographic information, personalityinformation, and the like. However, at certain times throughout the day,an agent may leave or check out of their work station in order to take abreak, participate in a meeting, or assist in a project offsite. When anagent is not at his or her workstation, the agent may be able to receivecommunications on a mobile device or wearable communication device(e.g., having an optical head-mounted display), but may not have thesame level of access to information about customers or products.Further, depending on an agent's location or environment, it may not beappropriate or possible for an agent to engage in an interaction with acustomer, for example, if the agent is in a public area and theinteraction may involve discussing private customer information, or ifthe agent is in an environment that has poor data communication networkconnectivity or significant environmental noise that would makecommunicating with a customer by voice difficult.

According to some embodiments of the present invention, therefore, thedynamic proficiency adjustment server 350 operates to facilitate routingof interactions between customers and agents or employees depending onthe context of the interaction, the skill level of the agents oremployees, and the dynamic proficiency of agents or employees based ontheir circumstances.

The various servers of FIG. 3 may each include one or more processorsexecuting computer program instructions and interacting with othersystem components for performing the various functionalities describedherein. The computer program instructions are stored in a memoryimplemented using a standard memory device, such as, for example, arandom access memory (RAM). The computer program instructions may alsobe stored in other non-transitory computer readable media such as, forexample, a CD-ROM, flash drive, or the like. Also, although thefunctionality of each of the servers is described as being provided bythe particular server, a person of skill in the art should recognizethat the functionality of various servers may be combined or integratedinto a single server, or the functionality of a particular server may bedistributed across one or more other servers without departing from thescope of the embodiments of the present invention.

In the various embodiments, the terms interaction and communication areused generally to refer to any real-time and non-real time interactionthat uses any communication channel including, without limitationtelephony calls (PSTN or VoIP calls), emails, vmails (voice mail throughemail), video, chat, screen-sharing, text messages, social mediamessages, web real-time communication (e.g. WebRTC calls), and the like.

FIGS. 4A and 4B illustrate an example process of managing customerinteractions at a physical retail or branch location (e.g., a physicalestablishment) 400 of the business 102 according to some embodiments ofthe present invention. As shown in FIG. 4A, a customer 108 may operatean electronic device 106 as part of the customer interaction system 100.Starting at location 402, the electronic device 106 may be outside ofthe proximity of a proximity device, because, for example, the customer108 has not yet entered the branch location 400.

Upon the customer 108 entering the branch location 400, however, atlocation 404, the electronic device 106 may be within a close enoughproximity to receive a signal from a first proximity device 118 a asdiscussed above. That is, the proximity device 118 a may be positioned,for example, at or near the entrance of the branch location 400. Thelocation or coordinates of the proximity device 118 may be stored inmemory, for example, in the memory 206 of the electronic device 106 orthe memory 120 of the proximity server 104. The proximity device 118 amay send a data signal (e.g., including a unique identifier signal) tothe electronic device 106 and the module 126 of the electronic device106 may then calculate a distance or relative proximity to the proximitydevice 118 a according to a suitable distance calculating method knownin the art, for example, based on the strength of the signal compared toa predetermined signal strength at a predetermined distance. In anotherembodiment, information about the data signal (including the data signalitself as well as signal strength) may be passed by the electronicdevice 106 to the proximity server 104, which calculates the distance orrelative proximity between the electronic device 106 and the proximitydevice 118 a. In still another embodiment, the distance may becalculated by the proximity device 118, or the calculated distance maybe transmitted to the proximity server 104 by way of the proximitydevice connected to the proximity server 104 via the network 114.

In some embodiments, the location of the proximity device is known orpredetermined (e.g., based on a mapping of the device's uniqueidentification data to a predetermined physical location), the locationof the electronic device 106 may be assumed to be the location of theproximity device 118 from which a signal is received. In someembodiments, the distance from the electronic device 106 to theproximity device 118 may be calculated based on the data signal receivedfrom the proximity device 118 and/or the strength of the data signal.

Additionally, upon detection of the proximity device 118 a being inclose proximity to the electronic device 106 (e.g., by receipt of thedata signal by the electronic device 106), the proximity server 104 maygenerate an interaction object data 410, as shown in FIG. 4B. Theinteraction object data 410 may include user identification data 412associated with or identifying the user 108. The user identificationdata 412 may be retrieved, for example, from the memory 120 in FIG. 1 orthe memory 206 of the electronic device 106. The interaction object data410 may further include a session identification data 414, unique to thepresent interaction session of the user 108 entering the branch location400. The interaction object data 410 may additionally include userhistory data 416, which may be retrieved from the memory 120 or thememory 206 of the electronic device 106 and may include any relevantinformation relating to previous interactions or transactions betweenthe user 108 and the business 102. For example, the user history data416 may include information relating to previous communications withcontact center agents or employees at the branch location 400, previouspurchases, previous technical support issues, and the like.

The interaction object data 410 may further include one or more entriesof interaction time data 418 corresponding to the present interaction ofthe user 108 entering the branch location 400. In addition, theinteraction object data 410 may include interaction activity informationor data 420 regarding (e.g., corresponding to) each of the entries ofthe interaction time data 418, for example, what activities wereperformed at each time entry, agents or employees interacting with theuser 108, topics discussed, information corresponding to new orunfinished interactions, and the like. Additionally, for each entry inthe interaction time data 418 and interaction activity data 420, theinteraction object data 410 may further include media type orinteraction channel 422, indicating the type of interaction media orcommunication channel (e.g., via voice, email, chat, video, SMS textmessaging, store/in-person, etc.)

Returning to FIG. 4A, at point 404, the customer interaction system 100may transmit (e.g., via the mobile server system 340) a message to theelectronic device 106 (e.g., by way of the proximity server 104) toconfirm that the customer interaction system 100 has recognized thearrival of the user 108 at the branch location 400. For example,according to some embodiments, prior to entering the branch location400, the user 108 may prearrange an appointment with a particular agentor employee, or regarding a particular topic, at the branch location400. According to some embodiments, the customer interaction system 100may transmit (e.g., via the mobile server system 340) a message to theelectronic device 106 requesting information regarding the purpose ofthe visit to the branch location 400. Alternatively, an employee at thebranch location 400 requests such information, and the information istransmitted to the customer interaction system 100 (e.g., the mobileserver system 340).

Depending on the purpose of the visit and/or whether or not aprearranged appointment has been established, the customer interactionsystem 100 may select an appropriate agent to whom the interaction willbe routed. For example, if the branch location 400 is a local bank andthe purpose of the visit by the customer 108 is to discuss applying fora mortgage, the customer interaction system 100 may select an agenthaving a suitable skill or knowledge level regarding mortgage loans, anda suitable level of availability to interact with the customer 108, andwho is currently assigned to handle such interactions or activitiesaccording to the agent's schedule. Thus, according to embodiments of theinvention, the customer interaction system 100 may operate to facilitaterouting an in-person interaction between a customer or user, and anagent or employee of a branch location according to any suitable routingstrategy. The routing strategy may be associated with, for example, theparticular branch location, the detected proximity device 118, or thelike.

Upon identifying the presence of the user 108 at the branch location400, the customer interaction system 100 may transmit (e.g., via themobile server system 340) the a message to the electronic device 106 toconfirm the appointment time and notifying the user 108 that an agentwill greet the user 108 shortly. According to some embodiments, thecustomer interaction system 100 may additionally transmit (e.g., via themobile server system 340) a message to a workstation 424 operated by anagent 426 to notify the agent 426 of the arrival of the user 108.Additionally, upon identifying the presence of the user 108 at thebranch location 400, the customer interaction system 100 may assign awaiting number to the user 108 which may be displayed on the electronicdevice 106 and/or a wallboard display showing the order of the waitlistof current customers waiting to be helped.

The customer interaction system 100 may then calculate a wait time forthe user 108 based on the current activities of the agent 426, or theagent 426 may manually enter an estimated wait time into a userinterface operating on the work station 424. The customer interactionsystem 100 may transmit (e.g., via the mobile server system 340) thewait time to the electronic device 106 along with a message instructingthe user 108 to proceed to a waiting area 428.

Upon the user 108 arriving at location 43,0 within the waiting area 428,the electronic device 106 may detect or receive a signal from theproximity device 118 b as discussed above. The customer interactionsystem 100 may add a new entry to the interaction time data 418 andinteraction activity data 420 indicating the time of the arrival at thelocation 430 and the activity associated with the time entry (e.g.,customer waiting for service). Additionally, the customer interactionsystem 100 may add a new entry to the media type data 422 indicating theinteraction type is “store” or “in person.”

As the user 108 is waiting in the waiting area 428, the user 108 maydecide to use the electronic device 106 to engage in an IMR session orcommunication via the IMR server 334. For example, the user 108 maybrowse a website or mobile application of the business 102 to initiate achat session with a remote contact center agent, or may initiate a voicecall with a remote contact center agent, regarding the visit to thebranch location 400 or regarding products or services offered by thebusiness 102. The customer interaction system 100 may store timeinformation about the IMR session in the interaction time data 418,along with a corresponding entry in the interaction activity data 420indicating the activity during the 1MR session, as well as an entry inthe media type data 422 indicating the communication channel or mediatype of the IMR session (e.g., chat, voice, etc.).

Upon completing the previous task, the agent 426 may become available tointeract with the customer 108. The customer interaction system 100 maytransmit (e.g., via the mobile server system 340) a message to theworkstation 424 indicating the location of the user 108 based on theproximity information relating to the location of the electronic device106 at the location 430. Accordingly, the agent 426 may view the messageand proceed to the waiting area 428 to greet the customer 108.

The agent 426 may then lead the customer 108 to the location 434 nearthe workstation 424, at which time the electronic device 106 may detector receive a signal from the proximity device 118 c as discussed above.The customer interaction system 100 may add a new entry to theinteraction time data 418 and interaction activity data 420 indicatingthe time of the arrival at the location 434 and the activity associatedwith the time entry (e.g., customer receiving service from agent 426).Additionally, the customer interaction system 100 may add a newcorresponding entry to the media type data 422 indicating theinteraction activity is a “store” or “in person” interaction or mediatype.

During the interaction between the agent 426 and the customer 108, thecustomer interaction system 100 may add additional entries to theinteraction time data 418, the interaction activity data 420, and themedia type data 422, depending on the activities of the customer 108 andthe agent 426. For example, the agent 426 may interact with theworkstation 424 to review various information about the customer 108 andresearch questions asked by the customer 108. Each activity may berecorded by the customer interaction system 100 and stored in theinteraction object 410.

According to some embodiments, the customer interaction system 100 mayfurther facilitate recording interactions between the agent 426, thecustomer 108, and another person or system (e.g., a contact center agentlocated offsite or an IMR server) that is not located at the branchlocation 400. For example, during the interaction between the agent 426and the customer 108, the agent 426 may wish to engage in a telephonecommunication with an offsite employee or agent of the business 102 tofacilitate a transaction with the customer 108. Such communications mayadditionally be stored in the interaction time data 418 and theinteraction activity data 420. During the interaction with the otherperson or system, the customer interaction system 100 may forward ortransmit the interaction object 410 or information included in theinteraction object 410 to the second person or system and facilitateestablishing communication between the first resource and the secondresource, for example, via a voice or text based communication. Thus,according to embodiments of the present invention, the customerinteraction system 100 may initiate a request for communication betweena first resource (e.g., an agent or employee of the physicalestablishment or retail location 400) at a physical establishment and asecond resource (e.g., an offsite agent or employee and/or an IMR serversystem) associated with a customer contact center. The customerinteraction system 100 may further forward the interaction object 410associated with the request for communication, for example, to thesecond resource, and establish a communication between the firstresource and the second resource.

Upon completion of the interaction between the agent 426 and thecustomer 108, the customer 108 may proceed toward the exit of the branchlocation 400 but may, at a location 435, pass by a product display 436with merchandise (e.g., products or services offered for sale by thebusiness 102) 438 on display. The electronic device 106 may detect orreceive a signal from a proximity device 118 d, as discussed above,located on the product display 436 as the customer 108 passes nearby theproximity device 118 d. The customer interaction system 100 may addadditional entries to the interaction time data 418 and the interactionactivity data 420, indicating the close proximity between the electronicdevice 106 and the proximity device 118 d. Additionally, according tosome embodiments, depending on the duration of time that the electronicdevice 106 is nearby the proximity device 118 d, the customerinteraction system 100 may enable the business 102 to initiate follow-upinteractions with the customer 108 or influence future interactions. Forexample, according to some embodiments, if the customer 108 lingers nearthe merchandise 438 for longer than a predetermined amount of time, thecustomer interaction system 100 may determine that the customer 108 hasan interest in the merchandise 438, and may transmit a message ornotification to the electronic device 106 (e.g., for display using themodule 126 on the display screen of the electronic device 106) offeringdiscount coupons or promotional material related to the merchandise 438or a related product or service. For example, in an embodiment in whichthe branch location 400 is a grocery store or retail location, themerchandise 438 may be a jar of peanut butter and the customerinteraction system 100 may transmit a message to the electronic device106 offering a digital coupon for a jelly product.

In another embodiment, in response to the interaction time data 418 andthe interaction activity data 420 including information that thecustomer 108 may have an interest in a particular product or serviceoffered by the business 102 (e.g., because the customer 108 lingerednear a particular merchandise 438 at the branch location 400), thecustomer interaction system 100 may initiate a subsequent communicationor interaction on behalf Of the business 102. For example, the customerinteraction system 100 may initiate an outgoing communication (e.g.,telephone, email, SMS text message, chat message, etc.) from an agent oremployee of the business 102 to an electronic device associated with thecustomer 108 (e.g., the electronic device 106).

In another embodiment, as a customer 108 navigates through a branchlocation 400, the customer interaction system 100 may add additionalentries into the interaction time data 418, the interaction activitydata 420, and the media type data 422 as the customer 108 passes withinthe proximity of various proximity devices 118 located throughout thebranch location 400. Such proximity devices 118 may be positioned nearor at the location of products or display shelves, near agents or agentworkstations, near or on checkout or cash register stations, and thelike. Further, when the customer 108 purchases a product or service ofthe business 102, for example, at a checkout or cash registerworkstation, such purchases may be included as entries in theinteraction time data 418 and the interaction activity data 420 (e.g.,via an electronic point of sale system operating on an electronic device110 operated by an agent or employee of the business 102 and incommunication with the customer interaction system 100). Additionally,when the customer 108 engages with an agent, additional interaction timedata 418 and interaction activity data 420 may be added to theinteraction object 410, as discussed above. Thus, according to someembodiments of the present invention, the customer interaction system100 may enable path analytics of customer activity within a branchlocation, by generating proximity and activity information regardingwhich products and services were viewed by customers, how long customerspent viewing products or services, which products or services werepurchased, which agents or employees interacted with customers, as wellas the sequence of such events. Accordingly, businesses may be enabledto analyze the activities of customers within branch locations for thepurposes of improving the layout or location of products or serviceswithin branch locations, initiate subsequent communications orinteractions with customers based on the proximity and activityinformation, or otherwise reorganize business and marketing efforts toincrease or maintain profitability.

After the customer 108 has completed interacting with employees oragents at the branch location 400, and has finished browsing productsand/or services at the branch location 400, the customer may exit thebranch location 400, thereby leaving the proximity of the proximitydevices 118 a-118 d. As the customer 108 leaves the branch location 400,the electronic device 106 may once again communicate with the proximitydevice 118 a to detect the customer 108 leaving the branch location 400.Alternatively, the customer interaction system 100 may determine thatthe customer 108 has left the branch location in response to theelectronic device 106 not receiving a data signal from any of theproximity devices 118 a-118 d within the branch location 400 for apredetermined amount of time (e.g., because the user 108 has left theproximity of the proximity devices 118 a-118 d). Detection of the user108 leaving the branch location 400 may be further recorded in theinteraction object 410 (e.g., as additional entries to the interactiontime data 418 and the interaction activity data 420, along with acorresponding entry in the media type data 422). Any follow-up orpost-interaction work conducted by the agent 426 may also be recorded inthe interaction object 410.

At the conclusion of the interaction session, the interaction object 410may be stored in mass storage device 120 for subsequent analysis andaction on the part of the business 102. For example, the recordedinteraction object 410 (or information recorded as part of theinteraction object 410) may be incorporated into profile informationassociated with the user 108 such that subsequent interactions betweenemployees or agents of the business 102 may be more productive. Thecollected information may also be used to compute statistics for thebranch location 400 for determining whether or not goals and/orobjectives of the branch location have been met. The statistics mayrelate, for example, to interaction wait times (e.g., by computing anelapsed time between a customer arriving and the customer being helpedby an agent), service duration, and any other relevant key performanceindicators.

Additionally, by tracking the activities of customers as they engage ininteractions with businesses in person at retail or store locations,embodiments of the present invention enable businesses to collect thesame or similar information that may be collected in the context ofinteractions in a contact center environment. For example, informationabout customers' activities and interactions during an in-person visitto a retail location may be utilized for subsequent routing decisions,(for example, to route interactions to agents that have an appropriateskill level to match the concerns of the user 108) or to track consumerdemand for products and/or services.

Additionally, by monitoring activities of consumers at retail or branchlocations, embodiments or the present invention enable businesses togenerate notifications to customers of expected wait times or togenerally provide notifications to customers about products or servicesthey are browsing at the retail or branch location. Additionally,because the customer interaction system 100 monitors the location ofcustomers within a branch or retail location as well as various typesand durations interactions that occur while customers are present,businesses may be enabled to track how well particular branch or retaillocations are meeting goals for various business objectives or keyperformance indicators (“KPIs”) associated with the physicalestablishment such as the amount of time it takes for customers to begreeted by agents, the amount of time required to resolve particularissues, and the like. In addition to tracking KPI performance, thecustomer interaction system 100 may enable businesses to meet KPIperformance goals by, for example, notifying an agent that a customerhas been waiting too long and should be helped soon, or otherwisegenerally providing feedback to agents at the retail or branch locationregarding KPI performance.

Additionally, upon routing an interaction to a particular agent, thecustomer interaction system 100 may enable display of a notification(e.g., a screen-pop) to an electronic device operated by the recipientagent, which may include information about the customer or theinteraction that may be relevant to the agent for the purposes offacilitating the interaction. Further, the customer interaction system100 may detect the transfer of an interaction from a first agent to asecond agent within a branch or retail in-person location based onproximity information of the customer, or to a second agent at a remotelocation, and automatically generate a notification for displayingrelevant information about the customer or the interaction on theelectronic device of the second agent.

Accordingly, embodiments of the present invention may facilitaterecording information and data related to in-person interactions betweencustomers and a business, by generating proximity information regardingthe proximity of the customers to proximity devices located withinbranch locations of the business, and recording interaction time andinteraction activity information corresponding to the proximityinformation. Thus, businesses may be enabled to track in-personinteraction information in a similar way to the information that istracked and recorded in the context of a contact center environment.

FIG. 5 is a flow diagram of a process executed by the customerinteraction system in creating an interaction object in response toproximity information according to some embodiments of the presentinvention. The process may be described in terms of a software routineexecuted by a processor based on instructions stored in memory. Theinstructions may also be stored in other non-transient computer readablemedia such as, for example, a CD-ROM, flash drive, cloud storage system,or the like. A person of skill in the art should also recognize that theprocess may be executed via hardware, firmware (e.g. via an ASIC), or inany combination of software, firmware, and/or hardware. Furthermore, thesequence of steps of the process is not fixed, but can be altered intoany desired sequence as recognized by a person of skill in the art.

At block 450, the customer interaction system 100 receives firstproximity information relating to a proximity between an electroniccommunication device (e.g., electronic device 106) carried by a customerand a first proximity device (e.g., proximity device 118 a) located in afirst location of a physical establishment associated with a customercontact center. The proximity information may include, for example, acalculated distance between the electronic communication device and thefirst proximity device, or may include a data signal and/or a datasignal strength received by the electronic communication device from theproximity device for subsequent calculation of the distance. Theproximity information may additionally include any other suitableinformation for the purposes of calculating and/or detecting thedistance or proximity between the electronic device and the firstproximity device.

At block 452, in response to receiving the first proximity information,an interaction object (e.g., the interaction object 410) including datacorresponding to the first proximity information. That is, uponreceiving the proximity information indicating, for example, that acustomer has entered the proximity of a proximity device (e.g., at ornear the entrance of a retail or branch location), the customerinteraction system 100 generates an interaction object to record theactivities of the customer corresponding to the location of the customerat or near the first proximity device.

At block 454, the customer interaction system 100 receives secondproximity information relating to a proximity between the electroniccommunication device and a second proximity device (e.g., the proximitydevice 118 b) located in a second location of the physicalestablishment. The proximity information may include, for example, acalculated distance between the electronic communication device and thefirst proximity device, or may include a data signal and/or a datasignal strength received by the electronic communication device from theproximity device for subsequent calculation of the distance. Theproximity information may additionally include any other suitableinformation for the purposes of calculating and/or detecting thedistance or proximity between the electronic device and the firstproximity device.

At block 456, in response to receiving the second proximity information,the customer interaction system 100 modifies the interaction object toinclude data corresponding to the second proximity device.

At block 458, the customer interaction system 100 stores the interactionobject in a first data storage device associated with a customer,wherein the first data storage device or a second data storage devicefurther stores data of contact center interactions between the customerand resources of the customer contact center.

At block 460, the customer interaction system 100 retrieves the storeddata of the interaction object and the data of the contact centerinteractions for generating an output based on the retrieved data. Forexample, the output of the retrieved data may include displaying theretrieved data on a display device of an agent of the customer contactcenter.

FIGS. 6A and 6B illustrate an example process of managing customerinteractions in the context of a contact center operated by the business102 as part of the customer interaction management system 100 accordingto some embodiments of the present invention. As shown in FIG. 6A, aplurality of electronic devices 110 a-110 d may be associated with oroperated by a user (e.g., an agent or employee) 112 within a contactcenter 500. For example, at a location 502 the user 112 may be logged-inor checked-in to a workstation 504 that includes a desktop computer 110a and a telephone 110 b. Additionally, the user 112 may operate asmartphone 110 c with the module 128 described above running as part ofa software application running on the smartphone 110 c. The user 112 mayfurther be wearing a wearable communication device (e.g., having anoptical head-mounted display) 110 d.

Each of the electronic devices 110 a-110 d may be in electroniccommunication with the various contact center components described abovewith respect to FIG. 3, which may be located within the contact center500 or hosted remotely outside of the contact center. Thus, the customerinteraction management system 100 may route calls and interactions tovarious ones of the electronic devices 110 a-110 d as part of therouting strategy of the contact center 500, depending on the skill leveland proficiency of the user 112, and the availability of the user 112relative to other agents or employees of the contact center 500. Theuser 112 may additionally have access to various customer and product orservice information stored in the memory 120 by way of the desktopcomputer 110 a.

In order to facilitate routing to an appropriate agent, the customerinteraction system 100 may generate proficiency level information ordata 510 corresponding to the user 112 based on the capabilities of theuser 112 at any given time depending on the context of variousinteractions. For example, the proficiency level information 510 mayinclude a plurality of proficiency categories 512 a-512 e, althoughnumber and designation of the proficiency categories may vary accordingto the design of the customer interaction system 100. For example, theproficiency categories 512 a-512 e may include the proximity of theagent relative to an appropriate electronic communication device, thephysical location of an agent, data communication network connectionquality, agent ability to access customer information, and agent abilityto engage in an interaction using an appropriate communication channel.

A numerical value or other score for each of the proficiency levelcategories 512 a-512 e may be determined by the customer interactionsystem 100 depending on the context of various interactions such aspotential topics, types of interactions, or communication devices, orcommunication channels. For example, the topics may include customerswishing to purchase products or services, customers wishing to lodgecomplaints about products or services, customers in need of technicalsupport, or customers wishing to follow-up to previous interactions withthe business 102. The number and designation of the topics is notlimited to those shown in FIG. 6B, however, and the topics may includeany relevant topics or subject matters according to the design of thecustomer interaction system 100. Other contexts may include the type ofcommunication device necessary to engage in an interaction or thecommunication channel of a communication. For example, if a customer hascontacted a contact center via a telephone communication, an agent willneed to have access to a communication device (e.g., a telephone) towhich the telephone communication can be routed.

Additionally, as part of the routing strategy, each of the agents mayfurther have a numerical value or score associated with their skilllevel (e.g., based on the agents' training or experience) for each ofthe context categories. The customer interaction system 100 may proceedwith routing interactions, according to any suitable routing strategy,to agents based on the agents' skill level and proficiency level, tomatch customer interactions or communications with an agent having anappropriate or minimum threshold skill and proficiency level as well asa satisfactory availability.

Returning to FIG. 6A, when the user 112 is located at location 502, theelectronic device 110 c running the module 128 may detect or receive asignal from a proximity device 118 f, as discussed above. That is, theproximity device 118 f may be positioned at the agent workstation 504and may be within a predefined range of the electronic device 110 c whenthe user 112 is at the location 502. Because the agent is additionallyin close proximity to each of the electronic devices 110 a-110 d, is ina private or appropriate location to engage in any type of interactionbased on privacy and external environmental concerns, has a high qualitydata communication network connection, has full access to all customerinformation through the desktop computer 110 a, and has full access toall appropriate or possible communication channels (e.g., voice, chat,email, etc.), the proficiency level or value for each topic in theproficiency information 510 and for each proficiency level category maybe the highest possible level (e.g., 10 out of 10). Given that theuser's proximity to the various electronic devices 110 a-110 d is alsodeemed to be the same, an interaction may be routed to any one of thedevices based on, for example, the user's configuration settings.Alternatively, the customer interaction system 100 may select among theelectronic devices 110 a-110 d to route the interaction according to thecontext of the interaction. For example, a particular media type such asa chat communication may be routed to the desktop 110 a rather than thetelephone 110 b.

During the course of the day, however, the user 112 may have a meetingor conference scheduled in a conference room 520. Thus, during themeeting, the user 112 may leave the location 502 and move to location522 within the conference room 520 at the contact center 500. Becausethe electronic devices 110 a and 110 b are fixed or secured to the workstation 504, the user 108 may no longer have immediate access to them atthe location 522. However, the user 112 may bring the electronic devices110 c and 110 d to the conference room 520. The electronic device 110 cmay enable the user 112 to receive voice and data communications at thelocation 522, and the electronic device 110 d may enable the user 112 toengage in limited access and view to customer information (e.g., by wayof an optical head-mounted display). However, the ability of the user112 to handle all topics of communication or interactions may be reduceddue to less robust communication capabilities and limited access to viewcustomer information. Additionally, during the meeting at the location522, the user 112 may have reduced privacy or reduced response time.

Accordingly, when the user 112 moves from the location 502 to thelocation 522, the dynamic proficiency adjustment server 350 of thecustomer interaction system 100 may reduce the proficiency level valuesfor each of the topics corresponding to the different proficiencycategories 512 a-512 d (for example, by decreasing the values from 10out of 10 to 8 out of 8). On the other hand, because the user 112 isstill located within the contact center 500, the user 112 may be able toreturn to the workstation 504 relatively quickly, if necessary.Additionally, the user 112 still may have a sufficient level ofproficiency to handle each of the topics at the location 522 due to theaccess to the electronic devices 110 c and 110 d, albeit at a reducedlevel of efficiency or effectiveness. Therefore, the dynamic proficiencyadjustment server 350 may not decrease the proficiency level valuescompletely (e.g., to 0 out of 10) when the user 112 is located at thelocation 522.

Because the user 112 is no longer located at the workstation 504,however, and therefore no longer has immediate access to the desktopcomputer 110 a and the telephone 110 b, the dynamic proficiencyadjustment server 350 may completely decrease (e.g., to 0 out of 10) theproficiency level values for the category 512 e corresponding tointeraction contexts that may be suited for interacting with thecommunication devices 110 a and 110 b.

Based on the detected proximity of the user to the various electronicdevices 110 and/or the adjustments to the proficiency level values ofassociated with the user 112, the customer interaction system 100 aspart of its routing strategy may route communications or interactions todifferent agents or different electronic devices. For example, if thecontact center 500 receives an incoming telephonic communication from acustomer while the user 112 is at the location 522, because theproficiency level associated with the user 112 for communicating via thetelephone 110 b may be reduced completely (e.g., to 0 out of 10), thecustomer interaction system 100 may route the interaction to theelectronic device 110 c or 110 d rather than the telephone 11% due tothe user being far from the telephone 110 b but close to the otherelectronic devices 110 c and 110 d, assuming the customer interactionsystem 100 has otherwise determined that the user 112 is sufficientlyproficient in other relevant categories and has an appropriate skilllevel to handle the interaction. Alternatively, the customer interactionsystem 100, may determine based on the adjusted proficiency levels, theskill level of the agent 112, the context of the interaction, and theavailability of other agents, that the communication should be routed toan alternative agent, and may therefore route the interaction to adifferent agent.

After the meeting is completed, the user 112 may return to theworkstation 504, at which point the electronic device 110 c running themodule 128 may sense or receive a signal from the proximity device 118 findicating close proximity to the workstation 504. Accordingly, thedynamic proficiency adjustment server 350 may again adjust theproficiency level values to increase the values to their full level(e.g., 10 out of 10).

Alternatively, after the meeting, the user 112 may be called to anoff-site location 530 that is outside of a predetermined distance orproximity to the proximity devices 110 d and 110 e. In response toreceiving an indication that the user 112 is located offsite, thedynamic proficiency adjustment server 350 may adjust the proficiencylevel values associated with the user 112 for each of the topicsaccordingly. The dynamic proficiency adjustment server 350 may, forexample, receive information from the electronic devices 110 c and 110 dthat data communication connection quality is relatively high at theoffsite location 530, but voice communication connection quality isrelatively poor. Thus, the dynamic proficiency adjustment server 350 mayreduce the proficiency level value for the categories 512 c and 512 dless than that for the category 512 e. On the other hand, the dynamicproficiency adjustment server 350 may receive location information(e.g., utilizing another proximity device, cell phone towers, or globalpositioning system satellites) from the electronic devices 110 c and 110d that the offsite location 530 is located at a busy public forum, whereprivacy and environmental noise may be high. Thus, the dynamicproficiency adjustment server 350 may lower the proficiency level valuefor the category 512 b more than if the user 112 were found to be in aquiet or private setting.

As the proficiency levels associated with the user 112 are adjusteddynamically throughout the day depending on the location, activities,and environment of the user 112, the customer interaction system 100 maytherefore be enabled to route communications to the user 112 moreeffectively considering the constraints of the circumstances of the user112.

Accordingly, embodiments of the present invention may utilize proximityor location information to adjust the proficiency level of agents(including, for example, knowledge workers) in a contact centerenvironment depending on the agents' location, activities, and/orenvironment and their corresponding ability to engage in certain typesof interactions in order to inform the routing decisions that are made,for example, whether to route to a different device or a differentagent. The proximity information may also be used to select theappropriate electronic device to which an interaction is to be routed,based on the context of the communication and the agent proficiencylevels.

As discussed above, with respect to FIG. 6B, each different interactioncontexts (e.g., interaction communications or topics) may correspond toone or more proficiency level categories (e.g., categories 512 a-512 e,although embodiments of the present invention are not limited to theproficiency level categories shown in FIG. 6B), depending on businessrules or the design of the customer interaction system 100. In the casewhere only a single proficiency level category corresponds to aparticular interaction context, a routing decision may be performed byconsidering the proficiency level for that single category along withother relevant routing factors (e.g., agent skill, agent availability,agent scheduling, etc.) by selecting an appropriate agent with asufficient proficiency level or the highest proficiency level comparedto other qualified agents.

In the case where more than one proficiency level categories correspondto a given interaction context, however, the customer interaction system100 may convert the multiple proficiency level category values into asingle scalar value for the purposes of making a routing decision. Forexample, depending on the context of the interaction, the proficiencylevel categories may be pre-assigned a relative ranking according totheir importance relative to other proficiency level categories for thesame interaction context. Thus, when selecting an agent for routing theinteraction, the customer interaction system 100 may consider the mostimportant or highest ranked proficiency level category corresponding tothe context of the interaction, followed by the next most important ornext highest ranked proficiency level category, and so on. If multipleagents are determined to have the same proficiency level for the firstproficiency level category, and all other relevant metrics for therouting determination are equal, the customer interaction system 100 maycompare the proficiency level values of the multiple agents for the nextranked proficiency level category, and so on, until an agent isselected. The relative ranking of the proficiency level categories maybe predetermined according to business rules, the different interactioncontexts, and the design of the customer interaction system 100.

According to other embodiments, the customer interaction system 100 mayuse any suitable method for converting the values of the multipleproficiency level categories into a single value, for example, by onlyconsidering one of the proficiency level categories depending on thecontext of the interaction, calculating an average value of theproficiency level category values, calculating the sum of theproficiency level category values, and the like.

Thus, according to embodiments of the present invention, the proximityinformation of agents may be utilized to enrich routing logic in acontact center environment for selecting an agent to route interactions.According to some embodiments, the proficiency levels of agents may beconsidered in addition to other relevant routing rules such as agentskills, agent availability, agent scheduling, and the like. According tosome embodiments, the proficiency levels of agents may cause otherrouting considerations to be adjusted, for example, by increasing ordecreasing the skill level of agents based on their proficiency levels,or the proficiency levels of agents may be a separate consideration aspart of the routing logic.

As discussed above, the routing of an interaction may be informed bybusiness or routing rules including agent skills and proficiency, andalso any suitable other routing considerations or algorithms known inthe art (e.g., round robin, most idle agent, next available agent,etc.). The routing decision may also adjust agents' proficiency levelbased on the agents' the physical locations, the communicationcharacteristics of the agents' physical locations (e.g., ambient noiselevel, privacy level, agent ability to engage in interactions), and themodality profile of agents (e.g., ability to type, ability to speak,ability to read, ability to hear), based on the context of thecommunication or interaction.

In other words, embodiments of the present invention may enable abusiness to route communications or interactions to agents in view ofthe physical location of agents, as well as other routingconsiderations, based on agents' dynamically calculated proficiency forhandling interactions. For example, in the context of a contact center,different agents may be: (1) sitting at their workstation and loggedinto their agent user interface with full access to customer andproduct/service information; (2) away from their workstation and walkingto their car for lunch; (3) driving in their vehicle to/from work orbetween off-site projects; (4) at lunch in a noisy restaurant; (5) in anoff-site or remote location with poor data connection but strong voicecommunication capabilities through a land line connection; (6) in anoff-site or remote location with poor voice communication butfunctioning data communication connection. Depending on such varyingphysical locations of agents, embodiments of the present invention maydynamically (e.g., periodically, regularly, or as agent locationschange) adjust the proficiency level of agents for different types ofcommunications or interactions and route communications according toagent proficiency levels (e.g., to agents having sufficient proficiencyor having the highest level of proficiency among other available agentswith adequate or high skill).

In addition to these parameters, the communication interaction system100 may also have access to the modalities available to agents such asthe ability to read a screen and see visuals, the ability to hearcomfortably, the ability to type, and the ability to speak with ease.For instance, an incoming phone call from a hot lead with a high levelof contextual information (e.g., activities that the communicationinitiator undertook prior to initiating the communication, such as website page visits, downloads, webinar registrations, previous purchases)stored in memory should be routed to an agent who is capable ofreviewing such rich information and who is able to sufficiently engagein the interaction (e.g., someone who is able to see the information ina screen via a laptop, wearing a wearable communication device, holdinga smart phone, etc.) and is in a setting where they can speakcomfortably (e.g., at their agent workstation, at their home, in asufficiently private setting, etc.). Someone who is driving may not havesuch calls routed to them. Incoming communications involving sensitiveinformation (e.g., financial or health related interactions) not berouted to agents who are in a public setting (such as a publicrestaurant). Similarly, interactions that may involve complexinteractions (e.g., calls that may require an agent to consult with amanager, supervisor, or other knowledgeable agent) may be routed toagents who are in close proximity to managers and other domain expertswho can quickly consult with or advise the recipient agent.

FIG. 7 is a flow diagram of a process executed by the customerinteraction system in routing interactions according to agent proximityinformation according to embodiments of the present invention. Theprocess may be described in terms of a software routine executed by aprocessor based on instructions stored in memory. The instructions mayalso be stored in other non-transient computer readable media such as,for example, a CD-ROM, flash drive, cloud storage system, or the like. Aperson of skill in the art should also recognize that the process may beexecuted via hardware, firmware (e.g. via an ASIC), or in anycombination of software, firmware, and/or hardware. Furthermore, thesequence of steps of the process is not fixed, but can be altered intoany desired sequence as recognized by a person of skill in the art.

At block 540, the customer interaction system 100 receives informationon an interaction to be routed. For example, the information on theinteraction to be routed may be an indication that a contact center hasreceived an incoming communication from a customer, for example, atelephone call.

At block 542, the customer interaction system 100 identifies contextualinformation associated with the interaction. For example, the contextualinformation may include a topic of communication, the medium ofcommunication or communication channel, previous interaction history andthe like.

At block 544, the customer interaction system 100 receives proximityinformation relating to a proximity between an electronic device and aproximity device. For example, the proximity information may includeinformation indicating a relative distance or proximity between anemployee or agent of a business and various electronic communicationdevices in a contact center environment.

At block 546, the customer interaction system 100 adjusts theproficiency level of an agent corresponding to the context associatedwith the interaction to a first value in response to receiving the firstproximity information. For example, the proficiency level of an agent(or agent device) in proximity to the agent's workstation (or aproximity device at the agent's workstation) may be set to a maximumvalue for the context associated with the interaction because the agentmay have full access to all relevant information and all availablecommunication channels, etc.

At block 548, the customer interaction system 100 determines whether ornot the agent is qualified to handle the interaction based, at least inpart, on the proficiency level.

At block 550, in response to determining that the agent is not qualifiedto handle the interaction, for example, because the agent's proficiencylevel is too low according to predefined business and routing rules, thecustomer interaction system 100 identifies an alternative agent, among aplurality of other agents, with a sufficient proficiency level adjustedaccording to the other agents proximity information.

At block 552, in response, to determining that the agent is qualified tohandle the interaction, or in response to identifying an alternate agentwith a sufficient proficiency level to handle the interaction, thecustomer interaction system 100 selects an electronic device from amonga plurality of electronic devices associated with the agent or thealternate agent for routing the interaction.

At block 554, the customer interaction system 100 transmits a messagefor routing the interaction to the selected electronic device.

FIG. 8 is a flow diagram of a process executed by the customerinteraction system 100 in managing customer interactions according toembodiments of the present invention. The process may be described interms of a software routine executed by a processor based oninstructions stored in memory. The instructions may also be stored inother non-transient computer readable media such as, for example, aCD-ROM, flash drive, cloud storage system, or the like. A person ofskill in the art should also recognize that the process may be executedvia hardware, firmware (e.g. via an ASIC), or in any combination ofsoftware, firmware, and/or hardware. Furthermore, the sequence of stepsof the process is not fixed, but can be altered into any desiredsequence as recognized by a person of skill in the art.

At block 600, the customer interaction system 100 receives informationon an interaction to be routed. For example, the customer interactionsystem 100 may receive proximity information related to a customerrelative to proximity devices located at a physical branch locationoperated by a business. Additionally, the information on the interactionto be routed may be an indication that a contact center has received anincoming communication from a customer, for example, a telephone call.

At block 602, the customer interaction system 100 identifies contextualinformation associated with the interaction. For example, the contextualinformation may include a topic of communication, the medium ofcommunication or communication channel, previous interaction history andthe like.

At block 604, the customer interaction system 100 receives proximityinformation relating to a proximity between an electronic device and aproximity device. For example, the proximity information may includeinformation indicating a relative distance or proximity between acustomer and the proximity device at a physical branch location of abusiness. Alternatively, the proximity information may includeinformation indicating a relative distance or proximity between anemployee or agent of a business and various electronic communicationdevices.

At block 606, the customer interaction system 100 identifies a qualifiedagent based on the context and proximity information for routing theinteraction.

At block 608, the customer interaction system 100 transmits a messagefor routing an interaction, based on the determination of the qualifiedagent.

Each of the various servers, controllers, switches, gateways, engines,and/or modules (collectively referred to as servers) in theafore-described figures may be a process or thread, running on one ormore processors, in one or more computing devices 1500 (e.g., FIG. 9A,FIG. 9B), executing computer program instructions and interacting withother system components for performing the various functionalitiesdescribed herein. The computer program instructions are stored in amemory which may be implemented in a computing device using a standardmemory device, such as, for example, a random access memory (RAM). Thecomputer program instructions may also be stored in other non-transitorycomputer readable media such as, for example, a CD-ROM, flash drive, orthe like. Also, a person of skill in the art should recognize that acomputing device may be implemented via firmware (e.g. anapplication-specific integrated circuit), hardware, or a combination ofsoftware, firmware, and hardware. A person of skill in the art shouldalso recognize that the functionality of various computing devices maybe combined or integrated into a single computing device, or thefunctionality of a particular computing device may be distributed acrossone or more other computing devices without departing from the scope ofthe exemplary embodiments of the present invention. A server may be asoftware module, which may also simply be referred to as a module. Theset of modules in the contact center may include servers, and othermodules.

The various servers may be located on a computing device on-site at thesame physical location as the agents of the contact center or may belocated off-site (or in the cloud) in a geographically differentlocation, e.g., in a remote data center, connected to the contact centervia a network such as the Internet. In addition, some of the servers maybe located in a computing device on-site at the contact center whileothers may be located in a computing device off-site, or serversproviding redundant functionality may be provided both via on-site andoff-site computing devices to provide greater fault tolerance. In someembodiments of the present invention, functionality provided by serverslocated on computing devices off-site may be accessed and provided overa virtual private network (VPN) as if such servers were on-site, or thefunctionality may be provided using a software as a service (SaaS) toprovide functionality over the internet using various protocols, such asby exchanging data using encoded in extensible markup language (XML) orJavaScript Object notation (JSON).

FIG. 9A and FIG. 9B depict block diagrams of a computing device 1500 asmay be employed in exemplary embodiments of the present invention. Eachcomputing device 1500 includes a central processing unit 1521 and a mainmemory unit 1522. As shown in FIG. 9A, the computing device 1500 mayalso include a storage device 1528, a removable media interface 1516, anetwork interface 1518, an input/output (I/O) controller 1523, one ormore display devices 1530 c, a keyboard 1530 a and a pointing device1530 b, such as a mouse. The storage device 1528 may include, withoutlimitation, storage for an operating system and software. As shown inFIG. 9B, each computing device 1500 may also include additional optionalelements, such as a memory port 1503, a bridge 1570, one or moreadditional input/output devices 1530 d, 1530 e (e.g., microphone and/orspeakers) and a cache memory 1540 in communication with the centralprocessing unit 1521. The input/output devices 1530 a, 1530 b, 1530 d,and 1530 e may collectively be referred to herein using referencenumeral 1530.

The central processing unit 1521 is any logic circuitry that responds toand processes instructions fetched from the main memory unit 1522. Itmay be implemented, for example, in an integrated circuit, in the formof a microprocessor, microcontroller, or graphics processing unit (GPU),or in a field-programmable gate array (FPGA) or application-specificintegrated circuit (ASIC). The main memory unit 1522 may be one or morememory chips capable of storing data and allowing any storage locationto be directly accessed by the central processing unit 1521. As shown inFIG. 9A, the central processing unit 1521 communicates with the mainmemory 1522 via a system bus 1550. As shown in FIG. 9B, the centralprocessing unit 1521 may also communicate directly with the main memory1522 via a memory port 1503.

FIG. 9B depicts an embodiment in which the central processing unit 1521communicates directly with cache memory 1540 via a secondary bus,sometimes referred to as a backside bus. In other embodiments, thecentral processing unit 1521 communicates with the cache memory 1540using the system bus 1550. The cache memory 1540 typically has a fasterresponse time than main memory 1522. As shown in FIG. 9A, the centralprocessing unit 1521 communicates with various I/O devices 1530 via thelocal system bus 1550. Various buses may be used as the local system bus1550, including a Video Electronics Standards Association (VESA) Localbus (VLB), an Industry Standard Architecture (ISA) bus, an ExtendedIndustry Standard Architecture (EISA) bus, a MicroChannel Architecture(MCA) bus, a Peripheral Component Interconnect (PCI) bus, a PCI Extended(PCI-X) bus, a PCI-Express bus, or a NuBus. For embodiments in which anI/O device is a display device 1530 c, the central processing unit 1521may communicate with the display device 1530 c through an AdvancedGraphics Port (AGP). FIG. 9B depicts an embodiment of a computer 1500 inwhich the central processing unit 1521 communicates directly with 110device 1530 e. FIG. 9B also depicts an embodiment in which local bussesand direct communication are mixed: the central processing unit 1521communicates with I/O device 1530 d using a local system bus 1550 whilecommunicating with 110 device 1530 e directly.

A wide variety of I/O devices 1530 may be present in the computingdevice 1500. Input devices include one or more keyboards 1530 a, mice,trackpads, trackballs, microphones, and drawing tablets. Output devicesinclude video display devices 1530 c, speakers, and printers. An I/Ocontroller 1523, as shown in FIG. 9A, may control the I/O devices. The110 controller may control one or more I/O devices such as a keyboard1530 a and a pointing device 1530 b, e.g., a mouse or optical pen.

Referring again to FIG. 9A, the computing device 1500 may support one ormore removable media interfaces 1516, such as a floppy disk drive, aCD-ROM drive, a DVD-ROM drive, tape drives of various formats, a USBport, a Secure Digital or COMPACT FLASH memory card port, or any otherdevice suitable for reading data from read-only media, or for readingdata from, or writing data to, read-write media. An I/O device 1530 maybe a bridge between the system bus 1550 and a removable media interface1516.

The removable media interface 1516 may for example be used forinstalling software and programs. The computing device 1500 may furthercomprise a storage device 1528, such as one or more hard disk drives orhard disk drive arrays, for storing an operating system and otherrelated software, and for storing application software programs.Optionally, a removable media interface 1516 may also be used as thestorage device. For example, the operating system and the software maybe run from a bootable medium, for example, a bootable CD.

In some embodiments, the computing device 1500 may comprise or beconnected to multiple display devices 1530 c, which each may be of thesame or different type and/or form. As such, any of the I/O devices 1530and/or the 110 controller 1523 may comprise any type and/or form ofsuitable hardware, software, or combination of hardware and software tosupport, enable or provide for the connection to, and use of, multipledisplay devices 1530 c by the computing device 1500. For example, thecomputing device 1500 may include any type and/or form of video adapter,video card, driver, and/or library to interface, communicate, connect orotherwise use the display devices 1530 c. In one embodiment, a videoadapter may comprise multiple connectors to interface to multipledisplay devices 1530 c. In other embodiments, the computing device 1500may include multiple video adapters, with each video adapter connectedto one or more of the display devices 1530 c. In some embodiments, anyportion of the operating system of the computing device 1500 may beconfigured for using multiple display devices 1530 c. In otherembodiments, one or more of the display devices 1530 c may be providedby one or more other computing devices, connected, for example, to thecomputing device 1500 via a network. These embodiments may include anytype of software designed and constructed to use the display device ofanother computing device as a second display device 1530 c for thecomputing device 1500. One of ordinary skill in the art will recognizeand appreciate the various ways and embodiments that a computing device1500 may be configured to have multiple display devices 1530 c.

A computing device 1500 of the sort depicted in FIG. 9A and FIG. 9B mayoperate under the control of an operating system, which controlsscheduling of tasks and access to system resources. The computing device1500 may be running any operating system, any embedded operating system,any real-time operating system, any open source operating system, anyproprietary operating system, any operating systems for mobile computingdevices, or any other operating system capable of running on thecomputing device and performing the operations described herein.

The computing device 1500 may be any workstation, desktop computer,laptop or notebook computer, server machine, handheld computer, mobiletelephone or other portable telecommunication device, media playingdevice, gaming system, mobile computing device, or any other type and/orform of computing, telecommunications or media device that is capable ofcommunication and that has sufficient processor power and memorycapacity to perform the operations described herein. In someembodiments, the computing device 1500 may have different processors,operating systems, and input devices consistent with the device.

In other embodiments the computing device 1500 is a mobile device, suchas a Java-enabled cellular telephone or personal digital assistant(PDA), a smart phone, a digital audio player, or a portable mediaplayer. In some embodiments, the computing device 1500 comprises acombination of devices, such as a mobile phone combined with a digitalaudio player or portable media player.

As shown in FIG. 9C, the central processing unit 1521 may comprisemultiple processors P1, P2, P3, P4, and may provide functionality forsimultaneous execution of instructions or for simultaneous execution ofone instruction on more than one piece of data. In some embodiments, thecomputing device 1500 may comprise a parallel processor with one or morecores. In one of these embodiments, the computing device 1500 is ashared memory parallel device, with multiple processors and/or multipleprocessor cores, accessing all available memory as a single globaladdress space. In another of these embodiments, the computing device1500 is a distributed memory parallel device with multiple processorseach accessing local memory only. In still another of these embodiments,the computing device 1500 has both some memory which is shared and somememory which may only be accessed by particular processors or subsets ofprocessors. In still even another of these embodiments, the centralprocessing unit 1521 comprises a multicore microprocessor, whichcombines two or more independent processors into a single package, e.g.,into a single integrated circuit (IC). In one exemplary embodiment,depicted in FIG. 9D, the computing device 1500 includes at least onecentral processing unit 1521 and at least one graphics processing unit1521′.

In some embodiments, a central processing unit 1521 provides singleinstruction, multiple data (SIMD) functionality, e.g., execution of asingle instruction simultaneously on multiple pieces of data. In otherembodiments, several processors in the central processing unit 1521 mayprovide functionality for execution of multiple instructionssimultaneously on multiple pieces of data (MIMD). In still otherembodiments, the central processing unit 1521 may use any combination ofSIMD and MIMD cores in a single device.

A computing device may be one of a plurality of machines connected by anetwork, or it may comprise a plurality of machines so connected. FIG.9E shows an exemplary network environment. The network environmentcomprises one or more local machines 1502 a, 1502 b (also generallyreferred to as local machine(s) 1502, client(s) 1502, client node(s)1502, client machine(s) 1502, client computer(s) 1502, client device(s)1502, endpoint(s) 1502, or endpoint node(s) 1502) in communication withone or more remote machines 1506 a, 1506 b, 1506 c (also generallyreferred to as server machine(s) 1506 or remote machine(s) 1506) via oneor more networks 1504. In some embodiments, a local machine 1502 has thecapacity to function as both a client node seeking access to resourcesprovided by a server machine and as a server machine providing access tohosted resources for other clients 1502 a, 1502 b. Although only twoclients 1502 and three server machines 1506 are illustrated in FIG. 9E,there may, in general, be an arbitrary number of each. The network 1504may be a local-area network (LAN), e.g., a private network such as acompany Intranet, a metropolitan area network (MAN), or a wide areanetwork (WAN), such as the Internet, or another public network, or acombination thereof.

The computing device 1500 may include a network interface 1518 tointerface to the network 1504 through a variety of connectionsincluding, but not limited to, standard telephone lines, local-areanetwork (LAN), or wide area network (WAN) links, broadband connections,wireless connections, or a combination of any or all of the above.Connections may be established using a variety of communicationprotocols. In one embodiment, the computing device 1500 communicateswith other computing devices 1500 via any type and/or form of gateway ortunneling protocol such as Secure Socket Layer (SSL) or Transport LayerSecurity (TLS). The network interface 1518 may comprise a built-innetwork adapter, such as a network interface card, suitable forinterfacing the computing device 1500 to any type of network capable ofcommunication and performing the operations described herein. An I/Odevice 1530 may be a bridge between the system bus 1550 and an externalcommunication bus.

According to one embodiment, the network environment of FIG. 9E may be avirtual network environment where the various components of the networkare virtualized. For example, the various machines 1502 may be virtualmachines implemented as a software-based computer running on a physicalmachine. The virtual machines may share the same operating system. Inother embodiments, different operating system may be run on each virtualmachine instance. According to one embodiment, a “hypervisor” type ofvirtualization is implemented where multiple virtual machines run on thesame host physical machine, each acting as if it has its own dedicatedbox. Of course, the virtual machines may also run on different hostphysical machines.

Other types of virtualization is also contemplated, such as, forexample, the network (e.g. via Software Defined Networking (SDN)).Functions, such as functions of the session border controller and othertypes of functions, may also be virtualized, such as, for example, viaNetwork Functions Virtualization (NFV).

Although this invention has been described in certain specificembodiments, those skilled in the art will have no difficulty devisingvariations to the described embodiment, which in no way depart from thescope and spirit of the present invention. Furthermore, to those skilledin the various arts, the invention itself herein will suggest solutionsto other tasks and adaptations for other applications. It is theapplicant's intention to cover by claims all such uses of the inventionand those changes and modifications which could be made to theembodiments of the invention herein chosen for the purpose of disclosurewithout departing from the spirit and scope of the invention. Thus, thepresent embodiments of the invention should be considered in allrespects as illustrative and not restrictive, the scope of the inventionto be indicated by the appended claims and their equivalents rather thanthe foregoing description.

What is claimed is:
 1. A method for managing customer interactions, themethod comprising: receiving, by a processor, first proximityinformation relating to a proximity between an electronic communicationdevice carried by a customer and a first proximity device located in afirst location of a physical establishment associated with a customercontact center; in response to the receiving of the first proximityinformation, creating, by the processor, an interaction object includingdata corresponding to the first proximity information; receiving, by theprocessor, second proximity information relating to a proximity betweenthe electronic communication device and a second proximity devicelocated in a second location of the physical establishment; in responseto the receiving of the second proximity information, modifying, by theprocessor, the interaction object to include data corresponding to thesecond proximity information; storing, by the processor, the interactionobject in a first data storage device in association with a customer,wherein the first data storage device or a second data storage devicefurther stores data of contact center interactions between the customerand resources of the customer contact center; and retrieving, by theprocessor, the stored data of the interaction object and the data ofcontact center interactions for generating an output based on theretrieved data.
 2. The method of claim 1, wherein the interaction objectcomprises a user identification corresponding to the electronic device.3. The method of claim 1, wherein the interaction object comprises firstinteraction time data corresponding to the first proximity information,and second interaction time data corresponding to the second proximityinformation.
 4. The method of claim 3, wherein the first interactiontime data and the second interaction time data are evaluated fordetermining satisfaction of an objective associated with the physicalestablishment.
 5. The method of claim 1, wherein the interaction objectcomprises interaction activity data corresponding to the first proximityinformation.
 6. The method of claim 1, wherein the interaction objectcomprises media type data corresponding to the first proximityinformation.
 7. The method of claim 1, wherein the interaction objectcomprises a session identification corresponding to the first proximityinformation.
 8. The method of claim 1, further comprising: receiving, bythe processor, context information associated with the interactioncorresponding to the first proximity information; identifying, by theprocessor, an agent qualified to handle the interaction based on thecontext information associated with the interaction; and transmitting,by the processor, a message for routing the interaction to the agent. 9.The method of claim 7, further comprising transmitting, by theprocessor, a notification corresponding to the interaction to an agentdevice associated with the agent.
 10. The method of claim 7, wherein thecontext information comprises a topic of the interaction.
 11. The methodof claim 7, wherein the context associated with the interactioncomprises a previous interaction related to the interaction.
 12. Themethod of claim 1, wherein the output is display of the retrieved dataon a display device of an agent of the customer contact center.
 13. Themethod of claim 1, further comprising: initiating, by the processor, arequest for communication between a first resource at the physicalestablishment and a second resource associated with the customer contactcenter; forwarding, by the processor, the interaction object inassociation with the request; and establishing, by the processor, thecommunication between the first resource and the second resource.
 14. Asystem for managing customer interactions comprising: a processor; and amemory in communication with the processor, the memory storinginstructions that, when executed by the processor, cause the processorto: receive first proximity information relating to a proximity betweenan electronic communication device carried by a customer and a firstproximity device located in a first location of a physical establishmentassociated with a customer contact center; in response to the receipt ofthe first proximity information, create an interaction object includingdata corresponding to the first proximity information; receive secondproximity information relating to a proximity between the electroniccommunication device and a second proximity device located in a secondlocation of the physical establishment; in response to the receipt ofthe second proximity information, modify the interaction object toinclude data corresponding to the second proximity information; storingthe interaction object in a first data storage device in associationwith a customer, wherein the first data storage device or a second datastorage device further stores data of contact center interactionsbetween the customer and resources of the customer contact center; andretrieving, by the processor, the stored data of the interaction objectand the data of contact center interactions for generating an outputbased on the retrieved data.
 15. The system of claim 14, wherein theinteraction object comprises a user identification corresponding to theelectronic device.
 16. The system of claim 14, wherein the interactionobject comprises first interaction time data corresponding to the firstproximity information, and second interaction time data corresponding tothe second proximity information.
 17. The system of claim 16, whereinthe first interaction time data and the second interaction time data areevaluated for determining satisfaction of an objective associated withthe physical establishment.
 18. The system of claim 14, wherein theinteraction object comprises interaction activity data corresponding tothe first proximity information.
 19. The system of claim 14, wherein theinteraction object comprises media type data corresponding to the firstproximity information.
 20. The system of claim 14, wherein theinteraction object comprises a session identification corresponding tothe first proximity information.